You've got back pain.
You can't bend over. You can't play with your kids or grandkids. You can't play golf. You can't even do your regular routine around the house. The long commute to work is killing you. You sit at your desk in gnawing pain, and you need to get rid of it.
Here's how...
First and foremost, you need to see an expert to determine the cause and solution of your back pain. This is not something to be ignored. Ask around the gym or the office for a referral to a physio or a chiropractor. Then see your doctor and get help as soon as possible.
Second, you need to find the cause of your pain and eliminate it.It usually means you have a bad bed, a poor office workstation setup, or a bad exercise program.Remove the offending activity that is crippling you with back pain.
In the gym there are many ways that you might make the back pain worse,fortunately, there are also many ways to help reduce your back pain
Never round your back. So that means no situps, no crunches, no picking up weights off the floor with a rounded back, and no rowing exercises performed with a rounded back. Be diligent with your form in all squats, rows, deadlifts, etc. If in doubt, skip the exercise.
Now picking up weights off the floor - that's where you see some of the ugliest form in the gym. So don't think that because it's "not really part of your exercise" that you can use poor posture when you are moving weights around the gym. Follow these rules when lifting for proper form:
- Increase your abdominal endurance with exercises like the plank and side plank
- Brace your abdominals (clench them tight) in every exercise
- Keep your low back in a proper alignment by keeping a slight arch in the low back in all exercises
Follow these rules and you'll be able to exercise safely.
The Turbulence Training program comes with torso training workouts that will help you build muscle endurance and reduce your risk of back pain. Being overweight is another cause of back pain (and knee pain too). So you need to get on a fat loss program that works and takes care of your back at the same time. And that's where a good, and safe, fat burning workout comes in.
Use proper form, build your abdominal endurance and you'll avoid back pain (while getting closer to that ever elusive 6-Pack.
Learn how to lose body fat and avoid back pain by doing the right type of exercises. Discover all of this information in the free report called, The Dark Side of Cardio Here
Craig Ballantyne's interval training workouts have helped thousands of men and women with weight loss and fat burning in less than 45 minutes three times per week. Craig's home workouts help you lose fat without long, slow cardio sessions or fancy equipment. Craig's bodyweight exercises help you lose fat without any equipment at all.
Sunday, October 28, 2007
Tuesday, October 16, 2007
How To Set Fitness Goals
-
We’ve all heard the old proverb ‘a journey of a thousand miles begins with a single step’ right?
The moral is that in order to achieve anything in life we have to take some small action toward making it happen.
Seems like sound and logical advice on the most part, but a word of caution.
That one small step could be all it takes to ensure the failure of all of your health and fitness efforts.
Especially if that step is in the wrong direction!
You see, most new and returning exercisers set out with good intentions and a list of ‘wishes’ without ever giving a thought to planning or setting realistic goals.
They simply join a gym and begin a diet with the intention of ‘getting fit’ or ‘losing weight’ and then feel disillusioned a couple of months later when neither result is achieved.
This sets in place a vicious cycle of failure where negative results create negative thoughts and feelings which, in turn, perpetuate the negative results.
And on, and on and on…
If you really want to see some real success and actually achieve your goals for a change, then follow these 4 simple steps:
Define your aim – Merely stating that you wish to ‘lose weight’ or ‘get fit’ is of little value when setting your health and fitness goals. These definitions are far too broad and are relatively meaningless and as such hold very little power to motivate us.
Instead you need to define what these terms mean.
Is getting fit running a mile?
Completing the marathon?
Climbing Mount Kilimanjaro?
Does losing weight involve losing 15lbs of total weight or 10lbs of body-fat?
Can you see the difference in the approach?
In the first instance we are merely ‘getting fit’ whereas in the second we are completing the marathon. This creates a situation where we now have a specific target to aim at along with an actual measure from which we can ascertain our current level of success.
If you want to stay motivated and on track then stating your specific aim is the best way to assure your success.
WHAT DO YOU WANT TO ACHIEVE THIS YEAR?
Define your purpose – Whilst many people have found some level of success with the first step, there are still many who set their goals specifically and yet still fail to achieve them.
Invariably, when assessing why success was not forthcoming there always seems to be the feeling that the goal was not worth the effort required to achieve it. For this reason it is important to determine from the outset ‘WHY am I doing this thing?’
You see, without this sense of purpose there will always be a lack of passion or compelling reasons to stay with the goal when the going gets tough.
Conversely, those people who exhibit a great sense of purpose are always more willing to find a way when the odds are stacked against them. The difference is passion!
WHY DO YOU WANT TO ACHIEVE THIS? (What makes it so important to you?)
Define the territory and plan the route – Even if you know where you want to get to and why you want to get there, it’s still a good idea to plan HOW you’re going to achieve the goal.
This is somewhat like planning a route on a map.
You may well be able to locate the destination on the map, but if you don’t know where you’re starting from you’ll never know which turns to take in order to get there and so you’ll be more likely to get lost along the way.
In terms of health and fitness, it’s a good idea to find out where you’re starting from by taking measurements, photographs and maybe testing your fitness with a run, some pushups or some other test relevant to the goal.
This will enable you to determine where you are relative to the end goal and allow you to plan the following weeks and months of training accordingly. In addition, you’ll be able to perform these tests at 4-6 week periods to find out how well you’re doing and adapt your approach if it’s not working.
WHERE ARE YOU IN RELATION TO THE GOAL? What do you need to do in order to get from where you are now to your final destination?
Take massive and consistent action – Even when all of the above steps are completed, it’s all for nothing if you fail to do anything to actually make progress toward your goal. You have to DO SOMETHING! And the bigger the better!
You see, sometimes it’s the small things that stop you from achieving the big things in life. Small things like habits exert an immense influence upon our lives and create a ‘gravitational pull’ every time we try to break free of them.
For this reason it’s often a good idea to smash a habit by taking massive action at the start of your new health and fitness ‘habit’. Don’t just ‘start a diet’, change your lifestyle!
But we all know that large actions aren’t always sustainable don’t we?
This is where consistency becomes important. It’s the ‘little things’ that we do everyday that determine our success in any endeavour and so our efforts need to focus on doing the right little things everyday.
For example, a single workout will produced few if any gains in muscle tone or fitness, but perform that same workout on a regular basis and you create a powerful habit that will practically guarantee your health and fitness success. This is the power of the little things!
WHAT MASSIVE ACTION ARE YOU GOING TO TAKE?
WHAT LITTLE THING CAN YOU DO EVERY DAY?
There you have it.
These four steps are simple yet very effective and are the blueprint for practically every successful person you’ve ever read or heard about.
Follow them for six months and you’ll be astounded at what can be achieved.
I guarantee it!
We’ve all heard the old proverb ‘a journey of a thousand miles begins with a single step’ right?
The moral is that in order to achieve anything in life we have to take some small action toward making it happen.
Seems like sound and logical advice on the most part, but a word of caution.
That one small step could be all it takes to ensure the failure of all of your health and fitness efforts.
Especially if that step is in the wrong direction!
You see, most new and returning exercisers set out with good intentions and a list of ‘wishes’ without ever giving a thought to planning or setting realistic goals.
They simply join a gym and begin a diet with the intention of ‘getting fit’ or ‘losing weight’ and then feel disillusioned a couple of months later when neither result is achieved.
This sets in place a vicious cycle of failure where negative results create negative thoughts and feelings which, in turn, perpetuate the negative results.
And on, and on and on…
If you really want to see some real success and actually achieve your goals for a change, then follow these 4 simple steps:
Define your aim – Merely stating that you wish to ‘lose weight’ or ‘get fit’ is of little value when setting your health and fitness goals. These definitions are far too broad and are relatively meaningless and as such hold very little power to motivate us.
Instead you need to define what these terms mean.
Is getting fit running a mile?
Completing the marathon?
Climbing Mount Kilimanjaro?
Does losing weight involve losing 15lbs of total weight or 10lbs of body-fat?
Can you see the difference in the approach?
In the first instance we are merely ‘getting fit’ whereas in the second we are completing the marathon. This creates a situation where we now have a specific target to aim at along with an actual measure from which we can ascertain our current level of success.
If you want to stay motivated and on track then stating your specific aim is the best way to assure your success.
WHAT DO YOU WANT TO ACHIEVE THIS YEAR?
Define your purpose – Whilst many people have found some level of success with the first step, there are still many who set their goals specifically and yet still fail to achieve them.
Invariably, when assessing why success was not forthcoming there always seems to be the feeling that the goal was not worth the effort required to achieve it. For this reason it is important to determine from the outset ‘WHY am I doing this thing?’
You see, without this sense of purpose there will always be a lack of passion or compelling reasons to stay with the goal when the going gets tough.
Conversely, those people who exhibit a great sense of purpose are always more willing to find a way when the odds are stacked against them. The difference is passion!
WHY DO YOU WANT TO ACHIEVE THIS? (What makes it so important to you?)
Define the territory and plan the route – Even if you know where you want to get to and why you want to get there, it’s still a good idea to plan HOW you’re going to achieve the goal.
This is somewhat like planning a route on a map.
You may well be able to locate the destination on the map, but if you don’t know where you’re starting from you’ll never know which turns to take in order to get there and so you’ll be more likely to get lost along the way.
In terms of health and fitness, it’s a good idea to find out where you’re starting from by taking measurements, photographs and maybe testing your fitness with a run, some pushups or some other test relevant to the goal.
This will enable you to determine where you are relative to the end goal and allow you to plan the following weeks and months of training accordingly. In addition, you’ll be able to perform these tests at 4-6 week periods to find out how well you’re doing and adapt your approach if it’s not working.
WHERE ARE YOU IN RELATION TO THE GOAL? What do you need to do in order to get from where you are now to your final destination?
Take massive and consistent action – Even when all of the above steps are completed, it’s all for nothing if you fail to do anything to actually make progress toward your goal. You have to DO SOMETHING! And the bigger the better!
You see, sometimes it’s the small things that stop you from achieving the big things in life. Small things like habits exert an immense influence upon our lives and create a ‘gravitational pull’ every time we try to break free of them.
For this reason it’s often a good idea to smash a habit by taking massive action at the start of your new health and fitness ‘habit’. Don’t just ‘start a diet’, change your lifestyle!
But we all know that large actions aren’t always sustainable don’t we?
This is where consistency becomes important. It’s the ‘little things’ that we do everyday that determine our success in any endeavour and so our efforts need to focus on doing the right little things everyday.
For example, a single workout will produced few if any gains in muscle tone or fitness, but perform that same workout on a regular basis and you create a powerful habit that will practically guarantee your health and fitness success. This is the power of the little things!
WHAT MASSIVE ACTION ARE YOU GOING TO TAKE?
WHAT LITTLE THING CAN YOU DO EVERY DAY?
There you have it.
These four steps are simple yet very effective and are the blueprint for practically every successful person you’ve ever read or heard about.
Follow them for six months and you’ll be astounded at what can be achieved.
I guarantee it!
Thursday, October 11, 2007
2 Sales Secrets That Can Improve Your Personal Life
"My most brilliant achievement was my ability to be able to persuade my wife to marry me."
Winston Churchill
If you could spend a day in the offices of today’s most successful businesspeople, you’d find that they rely on a few surprisingly simple secrets to make more sales than their competition. And you can use the same techniques yourself - not only, as you would expect, to grow your own business, but also to gain prestige, increased respect from family and friends, and lots more of the things you want out of life.
Today, I’m going to show you how.
When we learn techniques that help us become better marketers, most of us don’t think about using them outside the realm of "work." But consider this…
When you want to talk a friend into eating at your favorite restaurant, your spouse into seeing the movie you want to see, or even a neighbor into pitching in on trimming the trees on your property line, you want that person to see things your way. Right? It’s a lot like the challenge a salesperson faces when trying to convince you to buy whatever it is that he’s selling, don’t you think? Well, just like a salesperson, when you use proven marketing techniques to persuade people to accept your ideas, you’ll hear that wonderful word "yes" far more frequently.
For example, Shawn M.’s neighborhood school marching band was invited to Washington, D.C. to participate in the National Memorial Day parade. As you can imagine, the kids, parents, and teachers were excited. After all, they were the only school in the whole state that got an invitation. But there was one big problem. Sending the band would cost $60,000 - and the school wasn’t about to foot the whole bill. Neither were most of the parents. It looked like the trip might not happen… until Shawn stepped in.
She knew that local corporations often sponsor community events and have a budget just for that purpose. So she decided she was going to get some of those funds for the band. While she could have just asked several companies for the money - and probably would have gotten some donations - she used two powerful marketing secrets and was far more successful.
Secret #1: Talk to the Heart, Not the Head
Every great marketer knows that people buy things for emotional rather than logical reasons. Most of the decisions people make are emotional too - including whether or not they will buy into someone else’s ideas. When you can tug at their heartstrings by figuring out how doing what you want them to do will make them feel good, they’ll follow you just about anywhere… and oftentimes give you exactly what you want.
In the letter Shawn wrote to solicit money for the trip, she didn’t say much about the National Memorial Day parade. Instead, she talked about the kids in the band. She wrote about their hard work. All the long hours they’d spent practicing just to win that coveted invitation. She also reminded the companies of the great publicity they’d get just for helping.
And thousands of dollars in corporate sponsorships came pouring in!
While Shawn won accolades from the band members, their parents, and staffers at the school, the companies that contributed money for the trip were just as thrilled with their decision to help out. They not only felt like heroes, they also enjoyed plenty of free publicity.
That’s another bonus of using this secret when you’re trying to convince someone to do something. Considering their point of view not only helps you get the "yes" you’re looking for - they get something out of giving you that "yes" Which means that everyone involved is happy.
Give this technique a try, and you’ll see how effective it is. Whether you’re talking to the other person or writing a letter, just remember to speak to the heart, not the head. Simply ask yourself three questions to get started:
1. What emotions is this person feeling about this topic?
2. What are this person’s emotional wants and needs?
3. How can I satisfy them?
Secret #2: Create a Picture
You probably already know that one of the most important aspects of selling is to show your customer the benefits of your product. And the best way to do that is to paint a dynamic picture for him with words. That’s what today’s leading marketers do all the time. Well, you can also use this technique to convince another person to "see" the benefit of doing something your way.
Let’s say you want to convince your spouse to head to Europe for the summer. To paint your picture, you might describe what it would be like to spend an afternoon sprawled out on a chaise next to the ocean in Cannes… or dining on freshly baked bread and homemade pasta at a candlelit dinner in a vineyard in Tuscany. Just like an artist, you would add layer after layer of colorful details.
Shawn did something similar in her letter. For example, instead of just saying, "Hey, you’ll get some super publicity if you sponsor the school’s band trip to Washington," she showed the companies all the publicity they’d get. She described how, while the band marched on national television, they would be carrying a banner with the company’s name on it… for millions to see. And how, when the local newspaper reported the story, they would mention that it was the company’s generous sponsorship that made the experience possible for the kids.
Getting the - pardon the pun - picture?
Whether you’re writing a letter to a business or talking to a friend, neighbor, or relative, use the secret of creating a picture to show them - literally - what’s in it for them if they do what you want them to do. Start by asking yourself two questions:
1. What’s the benefit (or benefits) to this person of giving me what I’m asking for?
2. How can I best illustrate this in a verbal picture?
When you use both secrets together - talking to the heart and creating a picture - you’ll see how easy it is to motivate people to take the actions you want them to take… to accept your ideas… and, like Shawn, to support causes that are important to you.
This article appears courtesy of Early To Rise, the Internet’s most popular health, wealth, and success e-zine. For a complimentary subscription, visit http://www.earlytorise.com.
Winston Churchill
If you could spend a day in the offices of today’s most successful businesspeople, you’d find that they rely on a few surprisingly simple secrets to make more sales than their competition. And you can use the same techniques yourself - not only, as you would expect, to grow your own business, but also to gain prestige, increased respect from family and friends, and lots more of the things you want out of life.
Today, I’m going to show you how.
When we learn techniques that help us become better marketers, most of us don’t think about using them outside the realm of "work." But consider this…
When you want to talk a friend into eating at your favorite restaurant, your spouse into seeing the movie you want to see, or even a neighbor into pitching in on trimming the trees on your property line, you want that person to see things your way. Right? It’s a lot like the challenge a salesperson faces when trying to convince you to buy whatever it is that he’s selling, don’t you think? Well, just like a salesperson, when you use proven marketing techniques to persuade people to accept your ideas, you’ll hear that wonderful word "yes" far more frequently.
For example, Shawn M.’s neighborhood school marching band was invited to Washington, D.C. to participate in the National Memorial Day parade. As you can imagine, the kids, parents, and teachers were excited. After all, they were the only school in the whole state that got an invitation. But there was one big problem. Sending the band would cost $60,000 - and the school wasn’t about to foot the whole bill. Neither were most of the parents. It looked like the trip might not happen… until Shawn stepped in.
She knew that local corporations often sponsor community events and have a budget just for that purpose. So she decided she was going to get some of those funds for the band. While she could have just asked several companies for the money - and probably would have gotten some donations - she used two powerful marketing secrets and was far more successful.
Secret #1: Talk to the Heart, Not the Head
Every great marketer knows that people buy things for emotional rather than logical reasons. Most of the decisions people make are emotional too - including whether or not they will buy into someone else’s ideas. When you can tug at their heartstrings by figuring out how doing what you want them to do will make them feel good, they’ll follow you just about anywhere… and oftentimes give you exactly what you want.
In the letter Shawn wrote to solicit money for the trip, she didn’t say much about the National Memorial Day parade. Instead, she talked about the kids in the band. She wrote about their hard work. All the long hours they’d spent practicing just to win that coveted invitation. She also reminded the companies of the great publicity they’d get just for helping.
And thousands of dollars in corporate sponsorships came pouring in!
While Shawn won accolades from the band members, their parents, and staffers at the school, the companies that contributed money for the trip were just as thrilled with their decision to help out. They not only felt like heroes, they also enjoyed plenty of free publicity.
That’s another bonus of using this secret when you’re trying to convince someone to do something. Considering their point of view not only helps you get the "yes" you’re looking for - they get something out of giving you that "yes" Which means that everyone involved is happy.
Give this technique a try, and you’ll see how effective it is. Whether you’re talking to the other person or writing a letter, just remember to speak to the heart, not the head. Simply ask yourself three questions to get started:
1. What emotions is this person feeling about this topic?
2. What are this person’s emotional wants and needs?
3. How can I satisfy them?
Secret #2: Create a Picture
You probably already know that one of the most important aspects of selling is to show your customer the benefits of your product. And the best way to do that is to paint a dynamic picture for him with words. That’s what today’s leading marketers do all the time. Well, you can also use this technique to convince another person to "see" the benefit of doing something your way.
Let’s say you want to convince your spouse to head to Europe for the summer. To paint your picture, you might describe what it would be like to spend an afternoon sprawled out on a chaise next to the ocean in Cannes… or dining on freshly baked bread and homemade pasta at a candlelit dinner in a vineyard in Tuscany. Just like an artist, you would add layer after layer of colorful details.
Shawn did something similar in her letter. For example, instead of just saying, "Hey, you’ll get some super publicity if you sponsor the school’s band trip to Washington," she showed the companies all the publicity they’d get. She described how, while the band marched on national television, they would be carrying a banner with the company’s name on it… for millions to see. And how, when the local newspaper reported the story, they would mention that it was the company’s generous sponsorship that made the experience possible for the kids.
Getting the - pardon the pun - picture?
Whether you’re writing a letter to a business or talking to a friend, neighbor, or relative, use the secret of creating a picture to show them - literally - what’s in it for them if they do what you want them to do. Start by asking yourself two questions:
1. What’s the benefit (or benefits) to this person of giving me what I’m asking for?
2. How can I best illustrate this in a verbal picture?
When you use both secrets together - talking to the heart and creating a picture - you’ll see how easy it is to motivate people to take the actions you want them to take… to accept your ideas… and, like Shawn, to support causes that are important to you.
This article appears courtesy of Early To Rise, the Internet’s most popular health, wealth, and success e-zine. For a complimentary subscription, visit http://www.earlytorise.com.
What Words Sell Best?
"He who wants to persuade should put his trust not in the right argument, but in the right word. The power of sound has always been greater than the power of sense."
Joseph Conrad
What Words Sell Best?
By Bob Bly
For several years, car manufacturers have been proactively marketing sales of used vehicles with ads touting "certified pre-owned vehicles." These are used cars that have been thoroughly inspected and come with a warranty equivalent to that of a new car (or close to it).
A few weeks ago, I heard a radio commercial for Toyota, which has jumped into this market. But instead of calling their used cars "pre-owned vehicles"… they call them "used cars"!
Now I admire plain-speaking people and honest, forthright language… and "used car" fits that bill better than "pre-owned vehicle." On the other hand, there’s a reason Montblanc sells "writing instruments" - and the reason is, no one wants to pay $100 for a "pen."
So what do you think? Will Toyota’s honesty be rewarded by consumers with more sales? Or are they shooting themselves in the foot by not advertising "pre-owned vehicles"?
I don’t know the answer. No one knows the answer to any marketing question until they test it. But there’s one thing I do know…
The words you choose for your marketing copy can make a big difference in how well it performs.
Or, to put it another way: Semantics sell.
Here’s a great example…
A number of years ago, when Clinton was still in office, I was driving in the D.C. area, where I almost always get lost. As I desperately tried to find K Street, I heard a radio commercial for American Spectator, the conservative magazine. The commercial said that if you called a toll-free number to subscribe, you would get a free premium - a special report titled "Inside the Clinton White House."
I didn’t call, but I am pretty sure that American Spectator, as is typical of magazines, put together this special report by assembling reprints of a few articles they’d done on Clinton during the year.
Listen to the words. "Special report" sounds important and exclusive… like something you’d want to have. And the title - "Inside the Clinton White House" - sounds juicy.
On the other hand, what if the radio commercial had closed with, "So call toll-free today to subscribe… and we’ll give you a bunch of past articles ripped out of old issues of the magazine and stapled together"?
I can’t imagine the phone ringing off the hook for that one.
Another example of the power of words in marketing is the old comic book ad with the headline "Enter the wonderful world of amazing live sea monkeys… open a bowl full of happiness - instant pets!"
The ad pictured a happy underwater family of cute, friendly creatures - a mom, dad, and kids - cavorting outside the family castle… presumably in a fish bowl… as a human youngster and his human parents (who had purchased the sea monkeys) look down in delight.
Well, if you took the bait and mailed in your money, what you got was a plastic vial full of dried brine shrimp eggs… with instructions to hatch them in warm, salty water. When mine hatched, they looked nothing like the handsome sea monkey family in the ad. They were little dots moving around in a bowl of water.
Yes, words have power. And the words you choose for your advertising decide a lot about what people think of you, your company, your product, and your offer… especially whether they want to buy or try it.
No one wants brine shrimp eggs. But "instant pets" and "amazing live sea monkeys"? I’m in!
One last example…
My colleague Gary Hennerberg was called on by a company in Texas that sold mail-order fruitcakes. Fruitcakes weren’t selling like hotcakes (big surprise)… and they needed to boost orders.
Gary asked the bakery what ingredients were used, and, to his surprise, he found that these fruitcakes contained pecans. Not only that, but they were grown locally in Texas, on the banks of a river, where the moisture made them particularly flavorful.
Gary told the company to test a mailing calling the product "native Texas pecan cakes" instead of "fruitcakes." They followed his advice… and fruitcake sales soared by 60 percent
Semantics, I guess. Go figure.
This article appears courtesy of Early To Rise, the Internet’s most popular health, wealth, and success e-zine. For a complimentary subscription, visit http://www.earlytorise.com.
Joseph Conrad
What Words Sell Best?
By Bob Bly
For several years, car manufacturers have been proactively marketing sales of used vehicles with ads touting "certified pre-owned vehicles." These are used cars that have been thoroughly inspected and come with a warranty equivalent to that of a new car (or close to it).
A few weeks ago, I heard a radio commercial for Toyota, which has jumped into this market. But instead of calling their used cars "pre-owned vehicles"… they call them "used cars"!
Now I admire plain-speaking people and honest, forthright language… and "used car" fits that bill better than "pre-owned vehicle." On the other hand, there’s a reason Montblanc sells "writing instruments" - and the reason is, no one wants to pay $100 for a "pen."
So what do you think? Will Toyota’s honesty be rewarded by consumers with more sales? Or are they shooting themselves in the foot by not advertising "pre-owned vehicles"?
I don’t know the answer. No one knows the answer to any marketing question until they test it. But there’s one thing I do know…
The words you choose for your marketing copy can make a big difference in how well it performs.
Or, to put it another way: Semantics sell.
Here’s a great example…
A number of years ago, when Clinton was still in office, I was driving in the D.C. area, where I almost always get lost. As I desperately tried to find K Street, I heard a radio commercial for American Spectator, the conservative magazine. The commercial said that if you called a toll-free number to subscribe, you would get a free premium - a special report titled "Inside the Clinton White House."
I didn’t call, but I am pretty sure that American Spectator, as is typical of magazines, put together this special report by assembling reprints of a few articles they’d done on Clinton during the year.
Listen to the words. "Special report" sounds important and exclusive… like something you’d want to have. And the title - "Inside the Clinton White House" - sounds juicy.
On the other hand, what if the radio commercial had closed with, "So call toll-free today to subscribe… and we’ll give you a bunch of past articles ripped out of old issues of the magazine and stapled together"?
I can’t imagine the phone ringing off the hook for that one.
Another example of the power of words in marketing is the old comic book ad with the headline "Enter the wonderful world of amazing live sea monkeys… open a bowl full of happiness - instant pets!"
The ad pictured a happy underwater family of cute, friendly creatures - a mom, dad, and kids - cavorting outside the family castle… presumably in a fish bowl… as a human youngster and his human parents (who had purchased the sea monkeys) look down in delight.
Well, if you took the bait and mailed in your money, what you got was a plastic vial full of dried brine shrimp eggs… with instructions to hatch them in warm, salty water. When mine hatched, they looked nothing like the handsome sea monkey family in the ad. They were little dots moving around in a bowl of water.
Yes, words have power. And the words you choose for your advertising decide a lot about what people think of you, your company, your product, and your offer… especially whether they want to buy or try it.
No one wants brine shrimp eggs. But "instant pets" and "amazing live sea monkeys"? I’m in!
One last example…
My colleague Gary Hennerberg was called on by a company in Texas that sold mail-order fruitcakes. Fruitcakes weren’t selling like hotcakes (big surprise)… and they needed to boost orders.
Gary asked the bakery what ingredients were used, and, to his surprise, he found that these fruitcakes contained pecans. Not only that, but they were grown locally in Texas, on the banks of a river, where the moisture made them particularly flavorful.
Gary told the company to test a mailing calling the product "native Texas pecan cakes" instead of "fruitcakes." They followed his advice… and fruitcake sales soared by 60 percent
Semantics, I guess. Go figure.
This article appears courtesy of Early To Rise, the Internet’s most popular health, wealth, and success e-zine. For a complimentary subscription, visit http://www.earlytorise.com.
Monday, October 08, 2007
Workouts for a Busy Gym
By Craig Ballantyne, CSCS, MS
Word count: 1525
Related keywords: cardio, fat loss, workout, exercise routine, burn fat, lose weight, weight loss, calories, intervals
With the dark nights drawing in and the festive holidays fast approaching, here's a quick but highly effective way to keep your fitness on track, while still having time for a life outside the gym.
Gyms are busy. Too busy. And it is always busiest when you settle in for your TT workout with its awesome fat-blasting supersets.
I know it drives you nuts when you are trying to pair lunges and
presses while someone is taking up valuable workout space chatting or doing some pointless fluff exercise. Why can't they just get out of your way and let you finish your super effective TT workout?
Crowded gyms are such a big problem that I designed the following TT workout that helps you perform my trademark "noncompeting" supersets - the most effective way to lift for fat loss - without letting anyone get in your way. This new version of TT lets you get it done right, even in a busy gym.
The secret to this workout is the pairing of two exercises that can be done at the same bench and often with the same weights. So you won't lose your spot between exercises. Camp out in your little area, work hard, and you'll get lean and lose fat faster than ever.
NOTE: This workout originally ran in Men's Fitness magazine, but I've actually improved the workout just for you! Always looking out for my TurbulenceTraining.com subscribers.
Workout Guidelines
· Workout 3 days per week alternating between workouts A &
B. Rest 1 day between sessions.
· In week 1, you will follow an A, B, A schedule. In week 2, a B, A, B schedule. In week 3, an A, B, A schedule, and in week 4, a B, A, B schedule.
· Each pair of exercises constitutes a "Superset". In each
Superset, do one set of the first exercise followed immediately by the next (1A & 1B) and then repeat.
· Rest 1 minute after completing the exercises in the
Superset (i.e. after 1A & 1B).
· Repeat each Superset until you've completed a total of three sets of each exercise in the pair, then move on to the next
pair.
· Use a 2-0-1 lifting tempo for all exercises (except for any holding exercises like the plank). Take 2 seconds to lower the weight, pause briefly, and then take 1 second to lift the weight.
· Finish each workout with stretching for the tight muscle
groups only.
· For full exercise descriptions and photos, see the Turbulence
Training manual.
Warm-up
· If you are limited by time, reduce the number of sets in the workout, but always perform the full warm-up.
· Never skip a warm-up.
o Perform this circuit 2x's using a 2-0-1 tempo:
- 10 reps of bodyweight squats or step-ups
- 20 seconds for the plank
- 8 reps of kneeling pushups or regular pushups
- 10 reps of inverted bodyweight rowing exercise or band pull
- Perform 2 warm-up sets for each exercise in the first Superset.
- 1 set of 8 reps with 50% of the weight you will use in your
"real" sets.
- 1 set of 8 reps with 75% of the weight you will use in your
"real" sets.
Turbulence Training Interval Training Guidelines
· Research has shown that interval training is very effective for fat loss.
· It is recommended that the stationary cycle be used for
interval training because it allows for an easy transition between
work and recovery.
· Finish each interval workout with stretching for the tight
muscle groups only.
Beginner Interval Workout:
· Warm-up for 5-minutes.
· Perform an interval by exercising for 30 seconds at a hard
pace (at a subjective 7/10 level of intensity) - i.e. fast walking.
· Follow that with "active rest" for 90 seconds by exercising at a slow pace (at a subjective 3/10 level of intensity) - i.e. slow walking.
· Repeat for 3-6 interval repetitions. Finish with 5-10 minutes of moderate intensity exercise for a cool-down at a 4/10 level of intensity.
Advanced Interval Workout
· Warm-up for 5-10 minutes.
· Perform an interval by exercising for 30 seconds at a very hard pace (at a subjective 9/10 level of intensity).
· Follow that with "active rest" for 60 seconds by exercising at a slow pace (at a subjective 3/10 level of intensity).
· Repeat for 3-6 interval repetitions. Finish with 5-10 minutes of moderate intensity exercise for a cool-down at a 4/10 level of intensity.
Workout A
1A) Wide-stance Squat (8 reps)
- Set your feet 4-6 inches wider than shoulder width, your toes pointed forward.
- This superset works best if performed in a squat rack that also has a chin-up bar.
1B) Chin-ups (6 reps)
- If this is too hard, perform a Reverse-grip Lat Pulldown.
- Rest 1 minute and then go back to Squats.
- Do this Superset 3 times and then move on to the next
Superset.
2A) Barbell Step-ups (8 reps per leg)
- Use a step that's high enough so that your knee is bent 90 degrees.
- If you have to use DB's for the step-ups, take an extra 30
seconds rest when going from the step-ups to the rows.
2B) DB or Barbell Row (8 reps)
- Keep your lower back naturally arched.
- Rest 1 minute and then go back to Step-ups.
- Do this Superset 3 times and then move on to the next
Superset.
3A) Side Plank (5 reps per side)
- Contract and brace your abs for 10 seconds per repetition
while keeping your body in a straight line.
3B) Stability Ball Jackknife (12 reps)
- Rest 30 seconds and then go back to Side Plank.
- Do this Superset 3 times and then go to the Intervals.
Workout B
1A) Low-Incline DB Chest Press (8 reps)
- Set the incline to one notch above the flat-bench position.
1B) DB or Barbell Romanian Deadlift (8 reps)
- Keep your lower back naturally arched for the entire
movement.
- Rest 1 minute and then go back to 1A.
- Do this Superset 3 times and then move on to the next
Superset.
2A) DB Close-grip Chest Press (8 reps)
- Push the dumbbells straight up, not together.
2B) DB Rear-deltoid Lateral Raise (8 reps)
- Keep a tight arch in lower back and lean forward as far as possible.
- Perform this exercise extra slowly so that you don't use
momentum.
- Rest 1 minute and then go back to 2A.
- Do this Superset 3 times and then move on to the next
Superset.
3A) Elevated Push-up (12 reps per side)
- Place one hand on a 4-inch step or box and lower your body as
far as possible.
3B) Stability Ball Rollout (15 reps)
- Keep your body in a straight line at all times--don't allow your back to round or bend backward.
Let me know how this workout goes for you and email me your
results. Better yet, take a before and after picture and some measurements to monitor your progress.
If you have any other questions, just let me know.
Sincerely,
Craig Ballantyne
Author, Turbulence Training
About the Author
Craig Ballantyne is a Certified Strength & Conditioning Specialist and writes for Men's Health, Men's Fitness, Maximum Fitness, Muscle and Fitness Hers, and Oxygen magazines. His trademarked Turbulence Training fat loss workouts have been featured multiple times in Men’s Fitness and Maximum Fitness magazines, and have helped thousands of men and women around the world lose fat, gain muscle, and get lean in less than 45 minutes three times per week. For more information on the Turbulence Training workouts that will help you burn fat without long, slow cardio sessions or fancy equipment, visit www.TurbulenceTraining.com
Word count: 1525
Related keywords: cardio, fat loss, workout, exercise routine, burn fat, lose weight, weight loss, calories, intervals
With the dark nights drawing in and the festive holidays fast approaching, here's a quick but highly effective way to keep your fitness on track, while still having time for a life outside the gym.
Gyms are busy. Too busy. And it is always busiest when you settle in for your TT workout with its awesome fat-blasting supersets.
I know it drives you nuts when you are trying to pair lunges and
presses while someone is taking up valuable workout space chatting or doing some pointless fluff exercise. Why can't they just get out of your way and let you finish your super effective TT workout?
Crowded gyms are such a big problem that I designed the following TT workout that helps you perform my trademark "noncompeting" supersets - the most effective way to lift for fat loss - without letting anyone get in your way. This new version of TT lets you get it done right, even in a busy gym.
The secret to this workout is the pairing of two exercises that can be done at the same bench and often with the same weights. So you won't lose your spot between exercises. Camp out in your little area, work hard, and you'll get lean and lose fat faster than ever.
NOTE: This workout originally ran in Men's Fitness magazine, but I've actually improved the workout just for you! Always looking out for my TurbulenceTraining.com subscribers.
Workout Guidelines
· Workout 3 days per week alternating between workouts A &
B. Rest 1 day between sessions.
· In week 1, you will follow an A, B, A schedule. In week 2, a B, A, B schedule. In week 3, an A, B, A schedule, and in week 4, a B, A, B schedule.
· Each pair of exercises constitutes a "Superset". In each
Superset, do one set of the first exercise followed immediately by the next (1A & 1B) and then repeat.
· Rest 1 minute after completing the exercises in the
Superset (i.e. after 1A & 1B).
· Repeat each Superset until you've completed a total of three sets of each exercise in the pair, then move on to the next
pair.
· Use a 2-0-1 lifting tempo for all exercises (except for any holding exercises like the plank). Take 2 seconds to lower the weight, pause briefly, and then take 1 second to lift the weight.
· Finish each workout with stretching for the tight muscle
groups only.
· For full exercise descriptions and photos, see the Turbulence
Training manual.
Warm-up
· If you are limited by time, reduce the number of sets in the workout, but always perform the full warm-up.
· Never skip a warm-up.
o Perform this circuit 2x's using a 2-0-1 tempo:
- 10 reps of bodyweight squats or step-ups
- 20 seconds for the plank
- 8 reps of kneeling pushups or regular pushups
- 10 reps of inverted bodyweight rowing exercise or band pull
- Perform 2 warm-up sets for each exercise in the first Superset.
- 1 set of 8 reps with 50% of the weight you will use in your
"real" sets.
- 1 set of 8 reps with 75% of the weight you will use in your
"real" sets.
Turbulence Training Interval Training Guidelines
· Research has shown that interval training is very effective for fat loss.
· It is recommended that the stationary cycle be used for
interval training because it allows for an easy transition between
work and recovery.
· Finish each interval workout with stretching for the tight
muscle groups only.
Beginner Interval Workout:
· Warm-up for 5-minutes.
· Perform an interval by exercising for 30 seconds at a hard
pace (at a subjective 7/10 level of intensity) - i.e. fast walking.
· Follow that with "active rest" for 90 seconds by exercising at a slow pace (at a subjective 3/10 level of intensity) - i.e. slow walking.
· Repeat for 3-6 interval repetitions. Finish with 5-10 minutes of moderate intensity exercise for a cool-down at a 4/10 level of intensity.
Advanced Interval Workout
· Warm-up for 5-10 minutes.
· Perform an interval by exercising for 30 seconds at a very hard pace (at a subjective 9/10 level of intensity).
· Follow that with "active rest" for 60 seconds by exercising at a slow pace (at a subjective 3/10 level of intensity).
· Repeat for 3-6 interval repetitions. Finish with 5-10 minutes of moderate intensity exercise for a cool-down at a 4/10 level of intensity.
Workout A
1A) Wide-stance Squat (8 reps)
- Set your feet 4-6 inches wider than shoulder width, your toes pointed forward.
- This superset works best if performed in a squat rack that also has a chin-up bar.
1B) Chin-ups (6 reps)
- If this is too hard, perform a Reverse-grip Lat Pulldown.
- Rest 1 minute and then go back to Squats.
- Do this Superset 3 times and then move on to the next
Superset.
2A) Barbell Step-ups (8 reps per leg)
- Use a step that's high enough so that your knee is bent 90 degrees.
- If you have to use DB's for the step-ups, take an extra 30
seconds rest when going from the step-ups to the rows.
2B) DB or Barbell Row (8 reps)
- Keep your lower back naturally arched.
- Rest 1 minute and then go back to Step-ups.
- Do this Superset 3 times and then move on to the next
Superset.
3A) Side Plank (5 reps per side)
- Contract and brace your abs for 10 seconds per repetition
while keeping your body in a straight line.
3B) Stability Ball Jackknife (12 reps)
- Rest 30 seconds and then go back to Side Plank.
- Do this Superset 3 times and then go to the Intervals.
Workout B
1A) Low-Incline DB Chest Press (8 reps)
- Set the incline to one notch above the flat-bench position.
1B) DB or Barbell Romanian Deadlift (8 reps)
- Keep your lower back naturally arched for the entire
movement.
- Rest 1 minute and then go back to 1A.
- Do this Superset 3 times and then move on to the next
Superset.
2A) DB Close-grip Chest Press (8 reps)
- Push the dumbbells straight up, not together.
2B) DB Rear-deltoid Lateral Raise (8 reps)
- Keep a tight arch in lower back and lean forward as far as possible.
- Perform this exercise extra slowly so that you don't use
momentum.
- Rest 1 minute and then go back to 2A.
- Do this Superset 3 times and then move on to the next
Superset.
3A) Elevated Push-up (12 reps per side)
- Place one hand on a 4-inch step or box and lower your body as
far as possible.
3B) Stability Ball Rollout (15 reps)
- Keep your body in a straight line at all times--don't allow your back to round or bend backward.
Let me know how this workout goes for you and email me your
results. Better yet, take a before and after picture and some measurements to monitor your progress.
If you have any other questions, just let me know.
Sincerely,
Craig Ballantyne
Author, Turbulence Training
About the Author
Craig Ballantyne is a Certified Strength & Conditioning Specialist and writes for Men's Health, Men's Fitness, Maximum Fitness, Muscle and Fitness Hers, and Oxygen magazines. His trademarked Turbulence Training fat loss workouts have been featured multiple times in Men’s Fitness and Maximum Fitness magazines, and have helped thousands of men and women around the world lose fat, gain muscle, and get lean in less than 45 minutes three times per week. For more information on the Turbulence Training workouts that will help you burn fat without long, slow cardio sessions or fancy equipment, visit www.TurbulenceTraining.com
Turbulence Training Review
By Alan Gifford
Word count: 1028
Related keywords: turbulence training review, fat burning workout, lose fat, fat loss exercises
Review of Turbulence Training: The Program that Promises Maximum Fat Loss in Minimum Workout Time
Turbulence Training promises fast fat loss results for men and women who don't have a lot of time for exercise. This is a bold promise, and the workouts promise maximum results in only three workouts per week.
Let's take a look at this claim, and see if it really measures up!
Before we get to the program, let's take a look at the expert behind the workouts. I've come across Craig Ballantyne's name many times in popular fitness magazines such as Men's Health and Men's Fitness, and even in Oxygen and Shape magazines. So the program is clearly put together by a trusted fitness expert.
I've also talked to Craig about his training and education background, and I'll be honest, it was impressive, unlike the trainers with weekend certifications that pop up at large commercial gyms. Craig's experience goes back to the mid-nineties, in both the gym and in the research lab. He's actually led research trials on sport supplements, strength training, and cardiovascular training.
Plus, Craig has been a strength coach and has worked with hundreds of clients in thousands of training sessions. This is a unique, and thorough background, so its not surprising he's come up with a new training system for fat loss.
In fact, Craig's articles are always pretty hard on traditional aerobic cardio workouts. So if you're looking for new ways to spend 30 or 60-minutes doing cardio, then this program is not for you. But if you only have 45 minutes to workout, a couple of times per week, and you have access to only a bench, dumbells, and an exercise ball, then you'll like what Craig has for you here.
Now one of the biggest questions about the program is simply, "What is Turbulence Training?" Well according to Craig, its the combination of resistance training and interval training used to boost your metabolism so that your body burns calories and fat between workouts. He says, "Cardio doesn't boost your metabolism after exercise. Only strength training and interval training do that - while you work, sleep, and eat - your body will be shedding fat."
Fortunately, Craig's unique system of bodyweight exercises, dumbell exercises, and interval training can all be done at home, with minimal equipment (if you are really strong, it might help to have a chinup bar). So again, if you are one of those people who loves machines, or cardio equipment, or marathon workouts, then this program is not for you.
Frankly, I've used the program myself and recommended to many others. Why? Because no one has time for long workouts! That's why. After an eight or ten hour workday, a round-trip commute of 90 minutes, and spending time with my family, I just don't have time to do another 90 minute workout every day of the week.
In fact, I either get up early and do the workout before work, or I do it just before bed. This workout is perfect for busy men and women. But its not the type of routine that is going to turn anyone into a pro bodybuilder. If you want maximum muscle and want to bulk up, try another one of Craig's programs. But the Turbulence Training system is best for burning fat without sacrificing muscle - so you end up lean, defined, chiseled and toned.
And its fun! So many workouts are boring (i.e. long cardio) or repetitive (i.e. doing the same bodybuilding workout over and over again). But Turbulence Training uses a lot of unique (but not fluffy) exercises, including some cool, killer bodyweight moves that will make you more athletic and increase your functional and core strength - again, all with minimal equipment needs.
But, I am even able to recommend this program to friends who are just starting out, because Craig has put together a 6-week introductory program, and a 4-week intermediate program in addition to the 16-week advanced training phase (PLUS, the Turbulence Training program comes with a massive amount of bonus workouts for muscle building, bodyweight only, advanced fat loss, and even a female specific bonus).
But each workout progresses into the next. He's used all of these workouts with hundreds of clients - so they are safe and effective. Sure, you can get other programs that leave you smashed and puking after the first workout, but Turbulence Training is not like that. Soreness doesn't matter, only results matter! And you are in expert hands with Turbulence Training, and Men's Health expert, Craig Ballantyne.
Craig's Turbulence Training also contains a contract -- basically, your pledge to being committed to the program. It also includes an ebook on Nutrition Guidelines from expert, Dr. Chris Mohr, Ph.D., and an extensive Q&A section, a 21-Healthy Habit Building Plan, plus the complete Turbulence Training workouts for beginner, intermediate and advanced level individuals.
All users will benefit from the Turbulence Training MP3 audio where Craig goes over the program, plus you can find every single exercise explained in detail, complete with photos.
Okay, so bottom line. Turbulence Training is NOT....
Long, slow cardio workouts
A machine-based exercise circuit
A bodybuilding program to gain bulk
A workout with lots of time-wasting isolation exercises
A restrictive eating plan
Turbulence Training provides NONE of the above. On the other hand, Turbulence Training is perfect for busy men and women who want to burn fat in the comfort of their own homes without spending a lot of money on equipment or space on exercise machines. Oh, and you'll actually have fun and you won't "dread" these workouts - heck, they will be over before you know it!
If you're in the slightest bit curious, I recommend you look closely at Craig's program. I was very impressed with all of the Turbulence Training workouts, the bonuses, the guarantee, and Craig's expertise. For the money, it's the best deal in the fitness and fat loss industry - so much better than diet pills! And remember...
Craig Ballantyne's Turbulence Training is backed by a 8-week money back guarantee. And this is a real guarantee... if you are not completely satisfied, you will receive your money back, no "ifs," "ands," or "buts." So you really have nothing to lose.
Word count: 1028
Related keywords: turbulence training review, fat burning workout, lose fat, fat loss exercises
Review of Turbulence Training: The Program that Promises Maximum Fat Loss in Minimum Workout Time
Turbulence Training promises fast fat loss results for men and women who don't have a lot of time for exercise. This is a bold promise, and the workouts promise maximum results in only three workouts per week.
Let's take a look at this claim, and see if it really measures up!
Before we get to the program, let's take a look at the expert behind the workouts. I've come across Craig Ballantyne's name many times in popular fitness magazines such as Men's Health and Men's Fitness, and even in Oxygen and Shape magazines. So the program is clearly put together by a trusted fitness expert.
I've also talked to Craig about his training and education background, and I'll be honest, it was impressive, unlike the trainers with weekend certifications that pop up at large commercial gyms. Craig's experience goes back to the mid-nineties, in both the gym and in the research lab. He's actually led research trials on sport supplements, strength training, and cardiovascular training.
Plus, Craig has been a strength coach and has worked with hundreds of clients in thousands of training sessions. This is a unique, and thorough background, so its not surprising he's come up with a new training system for fat loss.
In fact, Craig's articles are always pretty hard on traditional aerobic cardio workouts. So if you're looking for new ways to spend 30 or 60-minutes doing cardio, then this program is not for you. But if you only have 45 minutes to workout, a couple of times per week, and you have access to only a bench, dumbells, and an exercise ball, then you'll like what Craig has for you here.
Now one of the biggest questions about the program is simply, "What is Turbulence Training?" Well according to Craig, its the combination of resistance training and interval training used to boost your metabolism so that your body burns calories and fat between workouts. He says, "Cardio doesn't boost your metabolism after exercise. Only strength training and interval training do that - while you work, sleep, and eat - your body will be shedding fat."
Fortunately, Craig's unique system of bodyweight exercises, dumbell exercises, and interval training can all be done at home, with minimal equipment (if you are really strong, it might help to have a chinup bar). So again, if you are one of those people who loves machines, or cardio equipment, or marathon workouts, then this program is not for you.
Frankly, I've used the program myself and recommended to many others. Why? Because no one has time for long workouts! That's why. After an eight or ten hour workday, a round-trip commute of 90 minutes, and spending time with my family, I just don't have time to do another 90 minute workout every day of the week.
In fact, I either get up early and do the workout before work, or I do it just before bed. This workout is perfect for busy men and women. But its not the type of routine that is going to turn anyone into a pro bodybuilder. If you want maximum muscle and want to bulk up, try another one of Craig's programs. But the Turbulence Training system is best for burning fat without sacrificing muscle - so you end up lean, defined, chiseled and toned.
And its fun! So many workouts are boring (i.e. long cardio) or repetitive (i.e. doing the same bodybuilding workout over and over again). But Turbulence Training uses a lot of unique (but not fluffy) exercises, including some cool, killer bodyweight moves that will make you more athletic and increase your functional and core strength - again, all with minimal equipment needs.
But, I am even able to recommend this program to friends who are just starting out, because Craig has put together a 6-week introductory program, and a 4-week intermediate program in addition to the 16-week advanced training phase (PLUS, the Turbulence Training program comes with a massive amount of bonus workouts for muscle building, bodyweight only, advanced fat loss, and even a female specific bonus).
But each workout progresses into the next. He's used all of these workouts with hundreds of clients - so they are safe and effective. Sure, you can get other programs that leave you smashed and puking after the first workout, but Turbulence Training is not like that. Soreness doesn't matter, only results matter! And you are in expert hands with Turbulence Training, and Men's Health expert, Craig Ballantyne.
Craig's Turbulence Training also contains a contract -- basically, your pledge to being committed to the program. It also includes an ebook on Nutrition Guidelines from expert, Dr. Chris Mohr, Ph.D., and an extensive Q&A section, a 21-Healthy Habit Building Plan, plus the complete Turbulence Training workouts for beginner, intermediate and advanced level individuals.
All users will benefit from the Turbulence Training MP3 audio where Craig goes over the program, plus you can find every single exercise explained in detail, complete with photos.
Okay, so bottom line. Turbulence Training is NOT....
Long, slow cardio workouts
A machine-based exercise circuit
A bodybuilding program to gain bulk
A workout with lots of time-wasting isolation exercises
A restrictive eating plan
Turbulence Training provides NONE of the above. On the other hand, Turbulence Training is perfect for busy men and women who want to burn fat in the comfort of their own homes without spending a lot of money on equipment or space on exercise machines. Oh, and you'll actually have fun and you won't "dread" these workouts - heck, they will be over before you know it!
If you're in the slightest bit curious, I recommend you look closely at Craig's program. I was very impressed with all of the Turbulence Training workouts, the bonuses, the guarantee, and Craig's expertise. For the money, it's the best deal in the fitness and fat loss industry - so much better than diet pills! And remember...
Craig Ballantyne's Turbulence Training is backed by a 8-week money back guarantee. And this is a real guarantee... if you are not completely satisfied, you will receive your money back, no "ifs," "ands," or "buts." So you really have nothing to lose.
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